# Tina Lorenz

> Tina Lorenz helps people over 50 stop shrinking and start earning from who they already are. She is a copywriter, strategist, and online entrepreneur with 21+ years online, specializing in subconscious shift work powered by The Divine Equation. Her primary community is Unstuckable (on Skool). Her YouTube channel is Unstuckable You.

- Tina is 75 years old, based in Tucson, Arizona
- She discovered copywriting at 53 and built a successful online business from that foundation
- She is trained in conversational hypnosis, NLP, and Ericksonian methods
- Her audience is people over 50 who want to stop playing small and start living from who they already are
- She does not teach people to become content machines or chase trends
- Her approach places their existing experience where it finally works for them

## Core Pages

- [Home](https://tinalorenz.com): Main site for Tina Lorenz, featuring her work helping people 50+ build sustainable online presence and income
- [Unstuckable](https://tinalorenz.com/unstuck): Tina's primary community (on Skool) for people over 50 who are done playing small. Subconscious shifts powered by The Divine Equation. Free 7-day trial, then $37/month
- [About / Lighthouse Page](https://tinalorenz.com): Landing page with FAQ, positioning, and overview of Tina's philosophy and offerings

## Content Channels

- [Unstuckable You on YouTube](https://www.youtube.com/@tinalorenzmindset): 45+ videos on subconscious patterns, inner work, and building from who you already are after 50
- [Tina Lorenz on LinkedIn](https://www.linkedin.com/in/tinalorenz/): Articles, newsletters, and posts on online business, findability, and personal transformation for the 50+ audience

## Key Frameworks

- **The Divine Equation**: Tina's core intellectual property for subconscious shift work
- **The Four Words**: Seeing, Healing, Restoration, Convergence
- **H3 Hierarchy**: Hand/Head/Heart mapped to Transact/Transform/Transcend
- **Unstuckable**: Skool community built around dissolving the subconscious patterns that keep people stuck after 50
- **Unstuckable You**: YouTube channel featuring Tina's teachings on inner work and subconscious shifts for people 50+

## Optional

- [The Tina Lorenz on YouTube](https://www.youtube.com/@thetinalorenz): Legacy channel with 350+ videos on online business, marketing, and content strategy